Contributions

  1. By comparing the differences in the Chinese and Western movie markets, the study sheds light on the different demands and preferences for movies in these two cultures. This can prompt discussions on cultural differences and cultural discourse power, providing references for cultural exchange and cross-cultural studies.
  2. The study provides useful information for movie producers and distributors, helping them better understand the demands and trends of the Chinese and Western movie markets, and thus produce and promote movies more effectively.
  3. The study provides valuable information for consumers, helping them better understand the differences between the Chinese and Western movie markets and making better choices when selecting and enjoying movies.

Limitations

  1. Limitations due to data sources: The study is based on data from IMDB and Douban platforms, which may not represent the entire Chinese and Western movie markets, and thus have certain limitations. Therefore, discussions on cultural differences and cultural discourse power may not be rigorous, scientific, and comprehensive. Future studies can supplement and verify the findings with data from other non-mainstream movie review platforms.
  2. Limitations due to user groups: We cannot confirm the proportion of Western users on Douban and Chinese users on IMDB. For example, Douban’s users are mainly concentrated in China and may not represent the movie preferences of all global Chinese audiences. Special user groups, such as overseas Chinese audiences, may have different movie preferences and cultural values, which may affect the results.
  3. Limitations due to time and space: Our study is based on current data and situations. As movie markets and audience preferences may change over time and geography, there may be limitations due to time and space.